As vacancy rates plunge in the Puget Sound area, prices for industrial properties are climbing. Read more here.

NELSON Worldwide, one of the top law firm designers in the country, is set to collaborate with global law firm Goodwin on its new office space, positioning Goodwin as the lead tenant at the newly unveiled West Tower, part of Schuylkill Yards, in Philadelphia.

Goodwin’s commitment to a 12.5-year lease for 31,500 square feet in the 28-story tower at 3025 John F. Kennedy Blvd comes nine months after establishing its presence in Philadelphia. This move underscores Goodwin’s dedication to the burgeoning Schuylkill Yards development and its commitment to being at the forefront of Philadelphia’s rapidly-evolving business landscape.

3025 JFK, a flagship component of Brandywine Realty Trust’s $3.5 billion master-planned neighborhood, dubbed Schuylkill Yards, includes 326 residential apartments, 200,000 square feet of office space, and additional amenities. Goodwin’s future occupancy of the entire eighth floor and a portion of the seventh floor signifies a strategic alignment with the vibrant life sciences and healthcare ecosystem in the area.

In partnership with Goodwin, NELSON Worldwide will harness the transformative energy of Schuylkill Yards to create an environment that inspires, empowers, and elevates the human experience.

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About NELSON Worldwide

NELSON Worldwide is an award-winning firm, boldly transforming all dimensions of the human experience through architecture, interior design, graphic design, and brand strategy. With more than 600 teammates across 20 offices, the firm’s collective network provides strategic and creative solutions that positively impact where people work, serve, play, and thrive. The team combines industry knowledge, service expertise, and geographic reach to deliver projects across the country and around the world. Client partnerships across the NELSON network include Hilton, Macy’s, Comcast, Simon Property Group, Prologis, Yum! Brands, Boston Consulting Group, T-Mobile, Emory Healthcare, SAP Fieldglass, Unibail-Rodamco-Westfield, Kroger, Hyatt, Bayer, Target, and many more. Visit www.nelsonworldwide.com to learn more.

About Goodwin
We are in the business of building authentic, long-term relationships with our clients, who are some of the world’s most successful and innovative investors, entrepreneurs, and disruptors at the convergence of and within the life sciences, private equity, real estate, technology, and financial industries. Our immersive understanding of these industries — combined with our expertise across high-stakes litigation and dispute resolution, world-class regulatory compliance and advisory services, and complex transactions — sets us apart. To learn more about our global law firm, please visit www.goodwinlaw.com.

Located in the heart of Madrid, Spain, Johnnie Walker–an iconic scotch whiskey brand–has opened a flagship destination perfect for whiskey experts, whiskey beginners or those who are just looking to enjoy a beverage or learn something new. The immersive shop offers visitors the chance to deep-dive into the flavors and stories of the brand.

Features inside the store include a hosting area where guests can explore the craft of cocktail making or take a seat at a tasting table where they can deep dive into the flavors of Johnnie Walker.

A unique personalization station, where visitors can discover, choose, and personalize an individual bottle of whiskey, is located along one wall accompanied by unique gifts and one-of-a-kind bottle labels. This not only allows guests to get closer to the product but allows them to make a memorable experience they will forever associate with the brand.

In addition to the interactive elements within the space, the Johnnie Walker flagship also acts as a stage for the brand. Displaying the brand’s extensive portfolio of whiskeys, the store is home to exclusive products, curated collaborations, and limited edition collections. Store associates are well educated in the brand’s rich heritage offering an educational element to the store’s experience, providing in-depth knowledge of whiskey flavor profiles.

Adding a digital element to space, an interactive screen allows customers to tap into a virtual map that explains the history of each whiskey and which region it came from.

Curious to see what else we explored while at EuroShop 2020? Click here for key takeaways and more coverage!

NELSON Worldwide announces the addition of Vicki Eickelberger as Northeast Regional Leader. Based in the firm’s New York office, Eickelberger brings over 23 years of leadership, brand, and storytelling expertise, offering a new approach to experiential design, culture, and the power of physical space as an engagement tool to further activate NELSON Worldwide’s boundary-pushing designs for clients.

In recent years, urban landscapes across the globe have witnessed a transformation fueled by mixed-use development.

Cities are using sports and entertainment venues in particular as anchors for sizable mixed-use projects, creating vibrant destinations that not only attract crowds but also breathe new life into previously neglected urban areas. These developments have the power to serve as economic catalysts, creating new jobs, increasing foot traffic and generating tax revenue — and it all begins with great urban design.

National Practice Leader, Mixed-Use Lamar Wakefield shares his insights on how to revitalize urban landscapes through mixed-use development. Read more with REBusiness Online here.

KFC made its urban home in New York’s Bronx with a new design reflecting the location’s vibrant and fast-paced atmosphere. The Louisville, Ky.-based restaurant teamed up with FRCH NELSON (Cincinnati) to create a “playful juxtaposition” between southern hospitality and the hustle and bustle of the Big Apple. Read more here.

Architecture, design, and strategy firm NELSON Worldwide has named Vicki Eickelberger Northeast regional leader. Based in the firm’s New York office, Eickelberger brings over 23 years of leadership, brand, and storytelling expertise, offering a new approach to experiential design, culture and the power of physical space as an engagement tool to further activate NELSON’s designs for clients. Read more here.

This month our project for Two22 Tower is highlighted in the latest issue of Archello. Downtown Minneapolis is in the midst of a building repositioning boom—a total of eight towers have remodeled their lobbies to meet the new demands of today’s workforce, with Two22 being the most recent to undergo a renovation. Following the commercial building’s sale to Lingerfelt CommonWealth Partners, the former Campbell Mithun Tower was rebranded as Two22 with the new owners looking to invest in the building offering future-forward amenities to attract new tenants.

NELSON Worldwide was selected for the extensive renovation to transform the first and second floor and to create a unique and uniform building experience throughout the tower. To differentiate the building from those nearby, NELSON Worldwide used its building repositioning experience to upgrade the main entry, first floor and second floor atrium, tenant amenity lounge, conference center, building management office, elevator lobbies, fitness center, coffee shop, full service restaurant and bar, retail spaces, and marketing suite. Read more here.