Founded in 1979, Sweetwater has gone above and beyond to provide musicians with the best selection, service, and support needed to create music. Sweetwater wanted to fine-tune its approach to meet today’s needs of consumers. For its newest location, the brand turned to global architecture, design, and strategy firm NELSON Worldwide to create a new retail concept better suited for Sweetwater customers who want to peruse, experience, and purchase in a setting that encourages product engagement. The Sweetwater concept store gives consumers a first-class retail experience with a unique showroom-like design and tailored areas to test equipment. Read the full article here.

Read more with Archinet here.

Founded in 1979, Sweetwater has gone above and beyond to provide musicians with the best selection, service, and support needed to create music. Sweetwater wanted to fine-tune its approach to meet today’s needs of consumers. For its newest location, the brand turned to global architecture, design, and strategy firm NELSON Worldwide to create a new retail concept better suited for Sweetwater customers who want to peruse, experience, and purchase in a setting that encourages product engagement. The Sweetwater concept store gives consumers a first-class retail experience with a unique showroom-like design and tailored areas to test equipment. Read the full article here.

Navigating the exchange towards hybrid workspaces is an ongoing problem for management and office managers. NELSON Worldwide took a have a look at how designers and designers are converting how they manner the bodily facet of creating and design to suit what they name the phygital panorama. Check out their information, 100 Ways to Maximize Your Physical, Digital, and Human Assets. Read the full article here.

NELSON Worldwide redesigns a 9,500-square-foot facility for a technology company, creating a modern, immersive showroom for high-profile clientele with a focus on dynamic displays, technology integration, and hospitality-driven design.

Read more with Office Snapshots here.

“Indoor areas that embody the usage of pure supplies, like wooden, biophilic design comparable to residing inexperienced partitions and different indoor plant supplies, and daylight will enhance the psychological well-being of the company by connecting them to nature, even in an city setting.” – Cheryl Smith

Teammate Cheryl Smith discussed wellness-inspired design and how it has evolved in the wake of the Covid-19 pandemic. Read more with Business Newspress here.

Brad Earl, managing principal at NELSON Worldwide, shares insight on how healthcare tenants can move into repurposed dark anchor space and how health systems and community hospitals are tapping into the communities they serve to offer as many outpatient services as possible. Read more here.

In a recent The Imagine A Place Podcast titled “Place Matters And So Does Your Journey”, teammate Amy Leigh Hufford discussed three things: a load of inspiration on embracing your path no matter how rough that road is, you’ll think deeper about your role as an advocate in design, and how to explore our emotional connection with space in new ways.

Check out the podcast here.

Architecture, design, and strategy firm Nelson Worldwide (Philadelphia) is merging operations with interior design and architecture firm Daroff Design Inc + DDI Architects PC (DDI; Philadelphia). Read more with Healthcare Design here.