How to Create Virtual Micro-Experiences
Customers have come to expect unique, thoughtful service from their brands. In fact, 86% of shoppers are willing to pay more for a great experience. But brands of all sizes are now facing a new challenge: How can you offer a great customer experience digitally? Read more here.
INSIDER: Fast Food Is Abandoning ‘Kitschy’ Design For Minimal Glass Cubes, And Experts Say It’s A Smart Move
“These designs mostly exist out of efficiency, experts told Insider. As to go orders, through mobile orders, drive-thru, or meal delivery apps like DoorDash, become more important to companies’ bottom lines, restaurants are increasingly designed to accommodate them. A simple, minimalistic cube is the most adaptable design, and can accommodate add-ons like drive-thrus or mobile pickup areas.”
Teammate, Garrett Rice shared his insight on the future of restaurant design. Read the full article here.
Forbes: Hotels that offer big experiences in small spaces
Located at the center of Atlanta’s burgeoning West Midtown neighborhood, the area’s newest boutique hotel, Bellyard, is home to a local dining hotspot, Drawbar. The restaurant anchors the third-floor lobby and includes a bar, lounge, outdoor terrace and private dining option.
Read more with Forbes here.
Forbes: Seeking Spatial Efficiency for Today’s More Compact Office Footprints
Several months ago, a CBRE survey of office trends revealed reduced office space needs among many employers. Fully 68% of the largest companies, those with more than 10,000 employees, indicated they planned to downsize. Some 46% of other respondents planned downsizing.
Regional Design Leader Kristin Cerutti has provided valuable insights based on her experience working with clients who are seeking to optimize their office space. One notable example is our collaboration with Levenfeld Pearlstein, where we successfully assisted in downsizing their office footprint.
Read more with Forbes here.
How your company office could change in the post-coronavirus era
Nicole Keeler of NELSON Worldwide shares insight on how companies will need to put more emphasis on sanitation in their offices and enable safe collaboration through design. Read more here.
Metropolis: Preparing for the Hybrid Future
Widespread remote work is here to stay, and the workplace of the future will need to be able to accommodate both physical and digital presences while supporting and engaging employees in new ways. Read the full article on Metropolis.
Jessica Kuecher
The Future of F&B: Low-Touch, High-Impact Experiences
Marty McCauley, design director at NELSON tells design:retail how food and beverage experiences will look after COVID-19 and how low-touch solutions can, and should, still have a positive impact. Read more here.
Officelovin’: A Look Inside Nomad Tower’s NYC Office Space
A team of architects and designers from architecture firm NELSON Worldwide recently designed a new interior for Nomad Tower, an office building providing office space to technology and media tenants. Read more here.
Retail TouchPoints: Bearings Bike Works
Located near the Atlanta Beltline, which features miles of bike lanes, Bearings Bike Works does much more than build and sell bikes. Read more with Retail TouchPoints.