Making An Impact: Unleashing Creativity with Strategic Business Solutions
By: NELSON Worldwide
As professionals, we often focus on perfecting our craft but may overlook the essential skills needed for effective business management. In this episode of AEC, Smartegies host Katie Cash sits down with Principal and Business Leader, Kyle Peterson, to discuss how his design background influences his approach to managing six studio locations.
Kyle shares insights on the importance of becoming a trusted partner and truly understanding clients’ needs to drive success. Tune in to discover how blending creative vision with operational expertise can lead to powerful strategic growth.
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NELSON Worldwide,
NELSON Worldwide is an award-winning firm, unlocking value for clients through architecture, interior design, graphic design, and brand strategy. With more than 600 teammates across 20 offices, the firm’s collective network provides strategic and creative solutions that positively impact where people work, serve, play, and thrive. The team combines industry knowledge, service expertise, and geographic reach to deliver projects across the country and around the world. Client partnerships across the NELSON network include Hilton, Macy’s, Comcast, Simon Property Group, Prologis, Yum! Brands, Boston Consulting Group, T-Mobile, Emory Healthcare, SAP Fieldglass, Unibail-Rodamco-Westfield, Kroger, Hyatt, Bayer, Target, and many more.
