Retail TouchPoints: Designing A More Inclusive Retail Experience
By: NELSON Worldwide
In a recent article with Retail TouchPoints, teammates Kristin Cerutti and Meredith Seeds discussed their thoughts on how discussions surrounding neurodiversity and inclusion have long occurred in the workplace, but they are beginning to take shape in the retail sphere.
Since the start of the pandemic, the prevalence of anxiety, stress, depression and PTSD amongst all age groups has skyrocketed — igniting more conversations around mental health. Subsequently, the term “neurodiversity” has sprung up in multiple conversations surrounding the way we interact with our environments. Neurodiversity celebrates the differences in how people’s brains take in and process information. Think of those who experience a traumatic brain injury or are prescribed medication that temporarily affects how their brain functions. Read the full article here.

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NELSON Worldwide is an award-winning firm, unlocking value for clients through architecture, interior design, graphic design, and brand strategy. With more than 600 teammates across 20 offices, the firm’s collective network provides strategic and creative solutions that positively impact where people work, serve, play, and thrive. The team combines industry knowledge, service expertise, and geographic reach to deliver projects across the country and around the world. Client partnerships across the NELSON network include Hilton, Macy’s, Comcast, Simon Property Group, Prologis, Yum! Brands, Boston Consulting Group, T-Mobile, Emory Healthcare, SAP Fieldglass, Unibail-Rodamco-Westfield, Kroger, Hyatt, Bayer, Target, and many more.