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FRCH Unveils New Identity

FRCH NELSON, a global brand experience firm delivering strategy, design, and architecture services for the retail industry, is now NELSON Worldwide—a multifaceted brand helping to create and deliver compelling retail experiences across the globe. The rebrand will serve to culturally connect and unite all brands under a single banner and provide clients with a holistic approach to design that is unrivaled in the industry.

Atlanta Business Chronicle: Alpharetta’s Avalon added five office tenants. Here’s why.

A few years ago, OnSolve chose to relocate from Ormond Beach, Florida, to take part in Atlanta’s growing technology scene. The firm – which offers crisis management software to clients in the public and private sectors – opened into its 21,141-square-foot office in Avalon in Alpharetta in November.

“If I didn’t have three dogs, two cats, and kids, I would buy one of those Avalon houses behind Oak Steakhouse and Colletta. I’ve be a happy camper,” – CEO Mark Herrington.

Read more with Atlanta Business Chronicle here.

Building Design + Construction: Programming Takes Precedence

“Other mixed-use trends center on ‘more’: more food and beverage, more roof decks, and more parking structures whose designs are adaptable if ride sharing leads to reducing personal car use.” 

Teammate Lamar Wakefield explains the latest trends in mixed-use developments and NELSON’s latest work. Read more with Building Design + Construction here.

MMQB: NELSON Worldwide Gives Corix A Colorful Chicago Headquarters

Corix tasked NELSON Worldwide with renovating their new corporate headquarters in downtown Chicago, Illinois. The company, dedicated to the implementation of sustainable water, wastewater, and energy utility infrastructure solutions, was relocating from their suburban headquarters to the new downtown Chicago location to improve the recruitment and retention of employees.

NELSON transformed their new offices to create an entirely different atmosphere from their previous space. Corix’s original offices were compartmentalized with minimal opportunities for collaboration. In contrast, the new space utilizes fewer private offices creating a more transparent environment, while functional furniture and moveable walls create natural partitions while still offering opportunities for collaboration. Read more here.